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Tuesday, May 12, 2009

Getting Indented Listings For Your Website On Google

Indented Listings is the case in which your website is listed twice in Google's top 10 results for your most important keywords. Although Google usually shows only one page from every site in the top results, it is possible to get two listings if you do the right things and follow certain techniques.

Indented listings on Google's search results pages can give your website additional exposure and they are also called double listings. It also helps in achieving top search engine placement and making your organic search engine optimization more effective in the future.

Google explains the the theory of Indented listings like this:
"When Google finds multiple results from the same website, the most relevant result is listed first, with other relevant pages from that site indented below it."

With Indented Listings your website will get more clicks and more visitors if it is listed twice in the top 10 results. The fact is that most webmaster don't know how to get these results.

Tips for Getting indented listings for your keywords

To get an indented listing for one of your keywords, the following steps are applicable:

1. You must have a web page that already has a top 10 ranking for a particular keyword.

2. Create a second web page on the same domain that links to the first web page that has the top 10 ranking. Optimize the second page for the same keyword as page one but try to use different content.

3. Link the first page to the second page with your keyword phrase in the anchor text. If possible, use a contextual link within a body of text rather than a site-wide navigational link.

4. Try getting inbound links for the second page. Depending on the competition for the keyword, a few high-quality links can be enough to get the indented result.

Repeat step 1 to 4 for as many keywords as you want.

If your website has two links on Google's result page, then it will represent 20% of the organic results instead of the regular 10%.

20 percent of Google search results means that you'll get more clicks and more visitors. Try these cool tips and find out whether your site gets indented listing in Google SERPs.

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Wednesday, August 29, 2007

What is meant by SEO???

SEO stands for Search Engine Optimization and is the optimization of the websites and its pages on the major search engines. SEO improves the volume and quality of traffic towards a site. SEO is also a kind of marketing strategy to increase the relevance of a site in the search engines. SEO helps in getting relevant traffic and visitors to the site from the search engines and other internet marketing activities. An SEO process involves certain steps and parameters to be followed, so that a website fares well in the search engine results. For that certain steps and algorithms of the major search engines are followed and executed. SEO is a vast process and keeps on changing every day. So one has to get himself updated regularly to stay afloat in the SEO industry. An SEO specialist is the one who takes care of these things. There are various steps involved such as keyword research, website log analysis, on page optimization, off page optimization, site maintenance, analysing monthly report etc. He should be aware of the major search engine algorithms and should know about what people searches for.

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