The blog has been moved to www.georgescifo.com

Hi friends, It is to inform you all that this blog is still being continued at http://www.georgescifo.com. So I request all of you to visit the site and post your valuable comments and suggestions.

Thanks

Issues in Using Shared IPs for Websites

Using a shared IP is a common practice in the web hosting world and is one of the easiest and cheaper way to do. The fact is that our web host provider hosts several websites on the same server as ours. While some of these websites are good and useful ones, there are many other sites which belong to bad category and are spammers. These all categories of website share the same server / IP address, which may turn out to become bad to our sites reputation and may affect our website.

The IP address of a website is the undress under which search engine finds and identifies websites on the internet. The search engines identifies the websites primarily by their IP address rather than the domain names. The IP address can be either a shared one or a dedicated one. In a shared IP address there may be many other websites which may be using the same IP address as yours.

In a dedicated IP address there would be only one website under a particular IP address. The dedicated IP address is costlier than the shared IP address, but in SEO point of view it is always advisable to go for a dedicated IP address. It has been noted that majority of the webpages on the first pages of Google SERP is having a dedicated IP address. So even though there are no clear evidence regarding this, studies reveal that a website with a dedicated IP address has more chances of appearing at the top of SERP (Search Engine Results Page).

In a shared IP address, if you share your IP address with a large number of website, your website might become slower. If any one of the other shared websites uses more resources, it may affect the speed of your website in a negative way. If the websites sharing your IP address belongs to a bad group or some spammy type, that will surely affect your sites and may also get penalized. If any of the websites sharing your IP address gets banned, then your site also has a higher chance of getting banned.

So while creating a new website, it is advisable to go for the dedicated IP address rather than going for the shared IP address, even though the former is a bit costlier.

Getting Indented Listings For Your Website On Google

Indented Listings is the case in which your website is listed twice in Google's top 10 results for your most important keywords. Although Google usually shows only one page from every site in the top results, it is possible to get two listings if you do the right things and follow certain techniques.

Indented listings on Google's search results pages can give your website additional exposure and they are also called double listings. It also helps in achieving top search engine placement and making your organic search engine optimization more effective in the future.

Google explains the the theory of Indented listings like this:
"When Google finds multiple results from the same website, the most relevant result is listed first, with other relevant pages from that site indented below it."

With Indented Listings your website will get more clicks and more visitors if it is listed twice in the top 10 results. The fact is that most webmaster don't know how to get these results.

Tips for Getting indented listings for your keywords

To get an indented listing for one of your keywords, the following steps are applicable:

1. You must have a web page that already has a top 10 ranking for a particular keyword.

2. Create a second web page on the same domain that links to the first web page that has the top 10 ranking. Optimize the second page for the same keyword as page one but try to use different content.

3. Link the first page to the second page with your keyword phrase in the anchor text. If possible, use a contextual link within a body of text rather than a site-wide navigational link.

4. Try getting inbound links for the second page. Depending on the competition for the keyword, a few high-quality links can be enough to get the indented result.

Repeat step 1 to 4 for as many keywords as you want.

If your website has two links on Google's result page, then it will represent 20% of the organic results instead of the regular 10%.

20 percent of Google search results means that you'll get more clicks and more visitors. Try these cool tips and find out whether your site gets indented listing in Google SERPs.

Some Important Tools for Managing Your Twitter Account

Besides growing a Twitter account there are many things that is required to manage it efficiently as I have mentioned in my earlier post. For a big Twitter account it becomes a bit difficult to manage certain things manually. For this there are many online tools available which helps in managing and cleaning your Twitter account with less time. A lot of online tools are being developed for Twitter account management, and of these some are really outstanding. Here I would like to introduce a few tools which I have used and found it really good, and would like to share with my readers.

TweetDeck
TweetDeck is your personal browser for staying in touch with what’s happening now, connecting you with your contacts across Twitter. TweetDeck show you everything you want to see at once, so you can stay organized and up to date. To start using this tool download TweetDeck.

Twittangle
TwitTangle is a free service that helps reduce the mess of having too many friends on twitter. Twittangle allows you to rate and tag your friends and then filter your timeline to help you easily find the tweets that are most important to you. You can also create custom groups of your followers and filter you timeline by that group. So get ready to use Twittange

Huitter
This is an interesting tool which helps in the mass unfollowing of those people who are not following you back. Such users who don't follow you back are of no use and it is better to remove them. You can remove such users using Huitter.

Untweeps
Untweeps is another interesting Twitter tool which helps to unfollow those Twitter who have not posted Tweets recently. This tool helps in making your Twitter account more efficient. So why not give a try to Untweeps.

RetweetRank
Retweetrank lets you find the Tweet rank of any twitter user. With the rank, latest retweets of the user are shown and an RSS feed can also be grabbed for the same. Monitoring retweets can provide a better understanding of audience to the originator while others can see the most interesting tweets of a user. The top ranked twitter users, who have been most retweeted recently, are listed in the leaderboard. Get all this from RetweetRank

FriendorFollow
This is another interesting tool to find out who you are following that is not following you and who are following you that you are not following. This tool has many advantage over the other tools and it very easy to use. To get the results simply enter your Twitter username into FriendorFollow and submit.

TwtrFrnd
This tools helps to find out the common followers between two Twitter accounts. This is also helpful when you need to find out the followers of a strong Twitter profile. Just enter the two Twitter usernames into TwtrFrnd.

MrTweet
MrTweet helps in expanding your Twitter networking much easily. It helps in getting getting relevant followers by recommending them to you. It also helps in discovering great people relevant to your current needs and also improving your Twitter usage via some very useful statistics. To do this just follow MrTweet

Use these tools and find out how you can enhance the efficiency of your Twitter Account.

Link Velocity - A New Term in Search Engine Industry..

SEO professionals all over the world take care in managing a list of things in order to improve their search engine rankings. There are many factors such as links, content, HTML tags, and domain registration age, geographical factors, user behavior etc. Apart from these terms there is one more term which is not heard so often by SEO professionals all over the world and that is link velocity.

Link velocity refers to the pace at which new links are formed for a particular web page. In the previous years great bursts of new links to a particular page has been considered as a spam, where the spammer tries to manipulate the results by creating the appearance of user trust. This led to Google’s famous assaults on link farms and paid link directories.

But since then the Web world has evolved and has brought some innovations in the form of social bookmarking, embedded videos, links, buttons, and badges, social networks, real-time social networks like Twitter, Facebook, Linkedin etc. Since the links are coming fast from these social media sites, Google has been forced to make some major changes in its algorithm.

As per the changes in Google algorithm it evaluates the link sources and as a results link farms and paid directories goes out and the links from the trusted social media sites prevail. As a result of the continuous link and content updations by users on the social media sties, these sites gained enormous popularity, along with links and continuous user-generated freshness. These social media sites also enjoyed sudden boosts in search engine ranking.

So in the coming days apart from getting the traditional links, we have to give importance to Link Velocity in order to get better search engine placement. Try to be active in all the major social media sites to get relevant traffic and links to our site. But never for any spammy activities in order to attain higher link velocity.

The Latest Google Algorithms

As we have seen in the past Google always updates its ranking strategies and algorithm on an ongoing basis. In the last few weeks, there were three changes on the Google search result pages which were visible to all the users.

Some of the changes are mentioned below.
1. The snippet length for the search results has increased. Earlier the snippet was of two lines. Google now displays an extended snippet of 3 lines for queries that consist of three or more keywords. The idea behind this change is that these multi keyword queries are very targeted and complex and hence the short snippet might not contain enough information.

The longer snippet contains much more information. This proves to have an little bad impact on your website traffic. Since Google tries to provide the user with the most relevant information in the longer snippet, the snippet might already contain the answer to the user's query. So in a longer snippet the users mostly get their answers in the search result page and rarely click through the website.

Another disadvantage of this longer snippet is that they need more space on the result page and hence they move another result below the fold and the web users will see fewer results in the screen. In this case it seems that Google ignores the meta description tag for the snippets.

2. Another change is that Google now shows more related searches at the bottom of the search results page. It is very important that you optimize the different pages of your website for different keywords. Try to cover a wide range of keywords so that Googly will classify your website as relevant to the complete topic. The more related keywords and pages can be found on your website, the better is for the traffic on your website.

3. The third change is that Google now shows local results based on IP addresses. When we search for a common term such as "nursery" you will see a little box to enter a zip code. These local results are delivered based on the IP address of the searcher. That means that you will get different results than people in another city.

With this feature it has now become easier to rank for competitive keywords for some local searches. While it's very difficult to get a high ranking for a very competitive keyword in the regular results, it's much easier to be listed for that keyword in the local results if you're living in a small town. The best way to improve your ranking in the local searches is to submit your website to Google maps.Doing this will web surfers easy to find you in these local searches.

Twitter - How to Manage it?

In the Current scenario Twitter is one of the most popular and effective social media site. As I have said in my earlier post on Twitter it is a micro blogging site and is pretty easy to join. Twitter has the unique facilities of blogging and instant messaging. Twitter is mainly based on the question "What are you doing?". In Twitter you find other people to follow on twitter and you can see and receive their status updates (tweets) in real time, and other people can follow you and see your status updates in real time.

It is always advisable to follow people with smiliar interest and from similar backgrounds. By doing so your followers will find your tweets interesting and informative and you would also feel the same for the tweets sent by your followers. For example if you are a movie freak and have just watched an interesting adventure movie, you can just tweet as " Just watched an Interesting adventure movie". It would be better if it is followed by your movie name. Twitter usually limits the messages to 140 characters. There is also the option to post links along with your tweets. People usually post links from their own sites, which seems to be interesting for their followers. But it is not a good habit to always post links from your site only. You can also post links related to your interests from other external sites, which may prove interesting and informative to your followers.

Apart from chatting with their online friends, many Tweeters have come up with creative ways to use their account. The company or organization can use twitter to provide updations on its products and other industry news to its followers. For example consider that Microsoft has a Twitter account. Whenever they release any new product and offer any updates, they can inform their users via Twitter network. So, the followers of Microsoft Twitter account will immediately get informed about the new arrivals.

Like with all the social media sites, many of the users are using Twitter in a spammy way and as a result the Tweeter may lose its reputation and may even get terminated. So there are many things which should be avoided in order to avoid spamming of your Twitter account. A spammy account will surely lose its followers and as a result will also lose its reputation. An example of Twitter spamming is that if you have a website which offers some free software which can be downloaded. So naturally you would get the tendency to post this download link in your Tweets and expect your followers to click on the link and download it. When you do it in an aggressive way it would become boring and would be considered as spamming. You must also take care that your postings are not boring, which may turn your followers away from your. For example if you are drinking a glass of water and if you Tweet like "I am drinking a glass of water" it would look boring. Such repeated and similar post would become boring and also create a negative impression among your followers.

Another case which leads to termination of your Twitter account is the mass following or following spam. This is the case in which you start following other Tweeters in a bulk regardless of who they are and what they are interested in. You just hope that they will follow you in reverse. This is actually spamming and you may get banned.

A good Twitter account must have a good profile information, such as a brief information about the user, a link to his / her website or blog etc, which would look attractive. It is also advisable to avoid the default twitter background. You should create a new background avatar, which makes your Twitter account look professional and attractive. It would also make a feeling that you are a serious Tweeter and worthy to follow you. Also try avoiding automated tweets, i.e posting tweets through any software or other automated programs. This may also harm you.